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PaulKatcher.com
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Tuesday, January 9, 2007

PK.com to Take it Easy for a While
This site has been going for 6½ years and, in case you haven't noticed, it's kinda sucked of late. And by late, I mean for the better part of a year. It's my fault, and I think I have a plan to make this site better while being worse. Allow me to explain.

I always believed that a good site needed two things in particular:
a) Consistent updating schedule
b) Worthwhile content

Part A stems from the fact that each site visit is an investment of time. When people invest anything — even a few seconds of their day — the brain is going to associate disappointment with the site, in this example, when there's no return (i.e. a new update). Some sites' schedules are either implied (like mine was for a long time, something new every weekday morning) or formally announced (The Onion updates once a week, on Wednesday). The "I'll update whenever I feel like it" model can be successful, but it has to overcome the subtle disappointments encountered by someone whose visit paid off only 5 times in 12 over two weeks.

I'm about to switch to the "I'll update whenever I feel like it" model. Maybe a couple of times a week.

Part B is obvious to most, but certainly not all. (Believe me, no update is better than a bad one.) When you do have something for your visitors, have something worth reading. I haven't done a good job of that lately. A lot of what I've written has paled, in my opinion, in entertainment value and insight (sports only in that arena!) to what I've done in the past.

I'm hoping the "I'll update whenever I feel like it" model will increase quality as PK.com decreases in quantity.

The future posts won't necessarily be more intensive than present ones. But hopefully they'll recapture my voice, which is more unique than some of the crap I've thrown up here lately.

My heart hasn't been into the site so much, but it's a good thing. My life is going great. I've always treated this as a hobby, rather than a revenue-generator, and I've just found some other things I like to spend time doing. Plus, I have Guitar Hero II being delivered this week, and I hear it's gonna change my life. Just wanted to prepare ya for that.

In all seriousness, the biggest payoff for me has been all the great people I've met. I swear, every facet of my social life has benefited from writing about complete bullshit. So many friends in so many industries, lots of people met along my travels. I hope that continues.

I'm not an expert on the best ways to be alerted when a website updates, but I do know that Feedwhip is pretty timely about sending out e-mails when PK.com is updated. If you're viewing this site via Firefox, you can click the the orange icon and implement a Live Bookmark. (That's my favorite way to keep tabs on preferred sites.) Maybe someone can volunteer advice in the comments.

My e-mail remains paul@paulkatcher.com, my AOL IM always runs at PaulKatcherCom and you can stalk me at my MySpace page.

Oh, one more thing... Use your brains on when I'll probably have something to say. If KKKramer goes loco again, if TIME magazine names everyone on death row a Person of the Year (again!), if I've got 100 awesome photos from a party like Fantasy Fest, I'll be updating. And, if the Bronx Bombers win on Opening Day, I won't pass up an opportunity to again use the headline: "Yankees on Track for 162-0."

Category: PK.com News | Permalink | Post a Comment (3)


Comments: PK.com to Take it Easy for a While

Holy shit dude, Guitar Hero II is unbelievable. Life-changing indeed, and life-affirming!

Also I'll be in NYC from the 19th-21st. You around?

Posted by stackpat at January 9, 2007 12:28 PM

I come here everyday, and will miss your writing but will still anxiously await updates from the greastest city in the world.

I am glad that I got to meet you in the real world, and hope our paths cross again.

Enjoy the hell out of that Guitar Hero II!!

Posted by Blonde at January 9, 2007 10:45 PM

Hey, man. First off, let me say your site doesn't suck. It's actually very nice. But whether you realize it consciously or not, you don't produce content on this site just to keep the average internet blog junky happy. You do it because it's fun. It gives you an outlet you need to create a more enjoyable life for yourself. Don't worry about what others think. Just write when you feel like writing and we'll read when we feel like reading.

Posted by Nick at January 29, 2007 8:25 PM
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